A2 Media Film Distribution Film Distribution What is Film Distribution? Film Distribution is the conduit between Film Production and Film Exhibition. The Distribution process markets the film and organises the kind of release the film has. Acquiring the Rights Distributors acquire the rights to a film; they generally do this in 3 ways. 1. Investing in it 2. Buying the rights after it’s made (often applies to independent films). Some independent films will pre-sell the film rights (before production) as a way of raising production finance. 3. By being part of a multinational corporation in the first place. Some of the big distributors remain (such as 20th Century Fox) part of a larger corporation. To a certain extent the Studio System still exists. Test Screenings All major films are test screened before release. Small audiences, probably representative of the target audience, will watch a film and then be asked for their response to the film. • Did they under...